July 2023
Jan van der Merwe, Head of Actuarial and Product
PSG Wealth
On 1 June 2023, the PSG Wealth platform introduced a family fee structure for clients of PSG Wealth advisers. This fee structure provides an opportunity for the collective value of a family’s assets on the PSG Wealth platform to be used as the basis for calculating product administration fees, and is designed to benefit the individual members of a family unit as part of a holistic advice plan. It offers significant benefits by allowing families to leverage their collective purchasing power, access better investment opportunities, and foster financial growth collectively. In this article, I provide insights on the benefits of this offering (referred to as ‘family pricing’), explain how it works, and unpack how it can support you in growing your family’s wealth.
“ A family pricing model can provide extremely competitive product administration fees to clients if fees are levied on...the total value of a family’s assets... rather than on the value of each family member’s individual investments. ”
PSG Wealth’s family pricing offering is exclusively available via a PSG Wealth adviser and applies to the investments of a family unit which are administered on the PSG Wealth platform. The members of a family unit may include:
Family pricing holds several benefits, including that:
Positioning your family to benefit from family pricing will involve grouping your family’s assets together onto a single platform. This holds a further advantage, as it means that that your family and your adviser can manage and view all of your investments in one place.
Almost all investment platforms in South Africa make use of some form of a fee scale to calculate and charge product administration fees. These fees are calculated as a percentage of the value of the assets in a client’s investment portfolio and are almost always lower on larger investment amounts. A family pricing model can provide extremely competitive product administration fees to clients if fees are levied on a larger investment amount (the total value of a family’s assets) rather than on the value of each family member’s individual investments.
You and your PSG Wealth financial adviser will need to agree on the individuals and entities that comprise your family unit before family pricing can be applied to your family’s investments. Your adviser will then ensure that your family’s investments on the PSG Wealth platform are grouped together for fee calculation purposes. Your adviser will also be able to assist you if you want to add investments under this fee structure (e.g. additional family members, new investments, or transfers of existing investments from another provider).
Grouping your family’s investments together on the PSG Wealth platform holds additional benefits such as access to funds exclusive to PSG Wealth. Using these benefits in conjunction with family pricing can provide an opportunity to further accelerate your wealth creation journey.
Contact a financial adviser today to guide you on your path to financial freedom and discuss the family pricing options available to you.
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